Bullseye Database Marketing was established in December of 1988 and is a premier implementer of database and direct marketing services. The Company applies its strategy and technology to the information contained in customer databases in order to develop and implement direct marketing programs for its clients. Bullseye provides products and services that are in great demand, but are not easily duplicated.  Bullseye's uniqueness lies in its proven total marketing solution approach. It analyzes customer data, develops marketing strategy, creates and implements measurably successful programs and evaluates customer response. The Company has developed highly effective analytical tools and marketing programs, especially for the financial services industry. By using Bullseye's services, the firm's clients find they can strengthen customer relationships, enhance retention and increase market share.